JCB Engineering Academy and Biodiversity go hand in hand! How?

What could the new JCB Academy, a school for young engineers in Staffordshire, possibly have in common with biodiversity? Why, a wild flower meadow of course.  Not many moons ago,  JCB commissioned East Midlands Landscaping to landscape the area around their new academy.  The results are not quite what you would expect of such an establishment.  No pristine lawns here, but rather bio-diverse wildflower turf to complement the environmentally friendly yet technologically advanced electricity source located at the mill-race below the entrance to the building.
Strangely the contrast between nature and advanced engineering really works.  Photographs are a definite plus in order to appreciate the aesthetic appeal to this solution, so here you go: